Author(s): Baronese H Peters and Sungsoo Chun
This study was conducted using a sample of 350 British respondents on alcohol consumption habits among respondents in London.
Objective: The main objective identified in the study is to explore British people’s drinking patterns and to present specific implications for alcohol policy support.
Methods: The methodology used in the study was quantitative research, as the researcher administered questionnaires to participants via email. The questionnaires consisted of adequately constructed questions aimed at exploring drinking patterns among participants.
Results: The data retrieved from participants were analysed using SPSS software. Results represent statistically significant relationships were found among the set of variables identified in the methodology section of the study. The variables that represented the most relevant findings included frequency of drinking alcohol at home and consumption of alcohol in the workplace. In addition, the variable of religion demonstrated statistically significant results considering that a significant portion of the sample is constituted of Muslims (40%). Such an aspect has had a profound impact on research findings because of specific limitations on alcohol consumptions as imposed by the respective religion.
Conclusion: One of the main conclusions demonstrated in the study is that British consumers of alcoholic beverages generally tend to have a high drinking rate. The high rate of British alcohol consumers has implications for alcohol policy support.
